As the autumn leaves paint Paso Robles in gorgeous hues of amber and gold, wine country is uncorking something special this Black Friday.
Whether you’re shopping for the perfect holiday gift or stocking up your own cellar, these incredible deals from some of Paso’s most beloved wineries will help you save while savoring the best of wine country.
Premium Wine Bundles & Gift Sets
Brecon Estate: 2025 Best of Show Holiday Set
Only $149 (originally $199) – Includes Gift Wrap & Shipping!
Brecon Estate’s showstopper holiday bundle features their two Best of Show winners, beautifully wrapped and ready to impress. To sweeten the deal, they’ll cover the cost of shipping. This exclusive pack includes:
- 2024 True Acacia Head Albariño – Best of Show, Best of Class White, Pacific Rim International
- 2023 Feral Underclass – Best in Show Red Wine, Boston Wine Competition
Shop at Brecon Estate
Offer ends December 1st! Limited quantities available.
Absolution Cellars: 90+ Point 12-Pack
Save $262! Only 12 Available!
The Ultimate 12-Pack features all 90+ Point Award-Winning Wines from Absolution Cellars. This exclusive collection includes the very last 12 bottles of their 2022 Cabernet Franc – there’s no other way to get one! Perfect for serious collectors or those looking to impress at holiday gatherings.
Shop at Absolution Cellars
Lone Madrone: Holiday 3-Bottle Collections
Each curated pack from Lone Madrone features exclusive savings, with even deeper discounts when you double your order:
White Holiday Pack ($135 retail)
- 2024 Riesling – $45
- 2023 Old Oak Grenache Blanc – $45
- 2023 Roussanne – $45
Non-Members: $121.50 (10% off) | Members: $101.25 (25% off) Double Your Order: Non-Members $229.50 | Members $189
Mix Blend Pack ($165 retail)
- 2024 Oveja – $45
- 2021 Oveja Negra – $60
- 2022 Old Hat – $60
Non-Members: $148.50 (10% off) | Members: $123.75 (25% off) Double Your Order: Non-Members $280.50 | Members $231
Red Holiday Pack ($170 retail)
- 2023 Rodnick Syrah – $60
- 2022 Enz Mourvedre – $60
- 2021 Bailey Ranch Zinfandel – $50
Non-Members: $153 (10% off) | Members: $127.50 (25% off) Double Your Order: Non-Members $289 | Members $238
Dresser Winery: Thanksgiving Wine Bundle Sets
Stock up for the holidays with flat-rate shipping savings at Dresser Winery:
6-Bottle Bundle – $348
- 2 Bottles 2022 Kaia Lee
- 2 Bottles 2022 Cabyrah
- 2 Bottles 2024 Viognier
- $15 flat rate shipping (6+ bottles)
3-Bottle Bundle – $174
- 1 Bottle 2022 Kaia Lee
- 1 Bottle 2022 Cabyrah
- 1 Bottle 2024 Viognier
- $10 flat rate shipping (10+ bottles)
Shop at Dresser Winery
Shipping available for all states except AK & HI.
Eberle Winery: Holiday Gift Packs
Eberle’s thoughtfully curated holiday gift packs come with special extras like BBQ aprons, Cahoots rub, corkscrews, and festive ornaments. These beautifully packaged sets take the guesswork out of gifting while celebrating the legacy of one of Paso’s pioneering winemakers.
Shop Eberle’s Holiday Collection
Biggest Savings of the Season
Sculpterra Winery’s Door-Buster Deal
On November 28th, early birds get an incredible 60% off all cases from 6am to 10am ONLY at Sculpterra. This is their biggest discount of the year and the perfect opportunity to stock your cellar with Sculpterra’s acclaimed wines at unbeatable prices.
JUSTIN Vineyards’ Tiered Savings Event
The more you buy, the more you save at Justin:
- 10% off $250+ purchases
- 15% off $350+ purchases
- 20% off $450+ purchases
Shop online at JUSTIN Vineyards
Robert Hall’s Black Friday & Cyber Monday Triple Threat
Combining experiences with savings throughout the long holiday weekend:
- 15% off your purchase
- Free shipping with any 4-bottle purchase
- 2-for-1 wine tastings at the tasting room
Shop their special holiday gift bundles both online and in person.
Halter Ranch: Tiered Black Friday Savings
November 16 – December 1, 2025
Halter Ranch offers generous Black Friday savings on current release wines with discounts that increase based on your purchase:
For Guests:
- 10% off 3+ bottles (code GUESTBFCM3)
- 15% off 6+ bottles (code GUESTBFCM6)
- 20% off 12+ bottles (code GUESTBFCM12)
For Ranch & Silver Label Members:
- 25% off 3+ bottles
- 30% off 6+ bottles
- 35% off 12+ bottles
Shop at Halter Ranch
Excludes magnums, Silver Label, Library wines, gift sets, and olive oil. Cannot be combined with club discounts.
Derby Wine Estates: Mix and Match Case Sale
November 27 – December 25 (or while supplies last!)
Derby Wine Estates brings back their yearly Black Friday tradition with 50% off selected wines when you mix and match by the case. Club members get first crack at the sale starting November 20th!
Unique Finds & Special Offers
Four Sisters Ranch: Bottle & Case Specials
15% OFF regularly priced wines at Four Sisters Ranch (excludes Private Reserve)
Bottle Specials:
- 2019 Opalessence – $30 (Reg: $39)
- Brut Rosé Sparkling Wine – $20 (Reg: $24)
Case Specials:
- 2020 Little Red Wagon (60% Cabernet Sauvignon, 20% Grenache, 20% Petit Verdot) – $250/case (Reg: $34/bottle)
- 2019 Cabernet Sauvignon – $190/case (Reg: $38/bottle)
- 2020 Sacheen (48% Petit Verdot, 26% Cabernet Sauvignon, 26% Malbec) – $200/case (Reg: $42/bottle)
Shop at Four Sisters Ranch
Flat Rate Shipping: $20 per case (California only)
Cordant Winery: Holiday Case Deal
$240 per mixed case from (that’s just $20 per bottle!)
The Cordant holiday deal wine lovers have been waiting for features a mixed case of:
- 2022 Hyperbole – Pinot Noir (regularly $48/bottle)
- 2021 Indocile – Syrah, 96 points (regularly $48/bottle)
Secure your wines for the holidays at this incredible price – perfect for gift-giving or stocking your own cellar.
Chronic Cellars: Holiday Shipping Special
25% savings + $10 ground shipping on all orders of 6 bottles or more
Club Members get even more:
- Additional 10% savings on top of club discount
- $1 ground shipping on orders of 6+ bottles
Riverstar Vineyards: Black Friday Flash Sale
40% off any full-priced wine purchased online November 28-30 Use code: BLACKFRIDAY
Shop online at Riverstar Vineyards
Pear Valley Estate: Mix & Match Case Special
Throughout November, enjoy 20% off any mix and match case of 12 wines from Pear Valley. With 28 varietals to choose from, you can create the perfect collection for holiday entertaining or discover new favorites from this scenic Geneseo District estate.
Pelletiere Estate: Black Friday Weekend Special
20% off 6 or more bottles November 28-30
Available both online and in the Pelletiere Estate tasting room. Use code BLACKFRIDAY20 at checkout or mention it during your visit to this female-owned winery specializing in Italian varietals.
Tasting Room Specials
Oso Libre: In-Person Tasting Room Deals
Oso Libre is bringing special Black Friday deals exclusively to their tasting room, including savings on pre-made 6-packs and an end-of-vintage sale for members. Show this blog post for 10% off (non-members)!
Make a reservation at Oso Libre
Hoyt Family Vineyards: Black Friday Weekend
From November 24-30 enjoy:
- 2-for-1 tasting all weekend long
- 20% off 3+ bottles
- Holiday Bingo for extra fun
Visit Hoyt Family Vineyards
Closed Thursday for Thanksgiving
Wine Country Experiences & Tours
Uncorked Wine Tours: Extended Hour Gift Card Special
Purchase a gift card for a 5-hour tour and get the 6th hour free! Share the joy of discovery and connection with someone special by gifting an unforgettable Paso Robles wine country experience. Dates and restrictions may apply
Special Events
Dubost Wines: Wood-Fired Pizza Weekend
Friday, November 28 – Sunday, November 30 | 11AM – 4PM
Bring the family to the beautiful Dubost in Adelaida vineyard for fresh air, great wine, and delicious wood-fired pizza! Reservations recommended; walk-ins welcome.
Plus: Homestead Case Sale Non-Vintage Homestead Red – $120/case (Regular $360/case)
- 40% Sangiovese, 30% Touriga Nacional, 30% Petite Sirah
- Valid 11/01/25 – 12/31/25
Black Friday Magnum Sale 2021 Estate Cuvée 1.5L – $100 (Regular $125)
- 20th Anniversary Magnum
- 38% Syrah, 35% Petite Sirah, 25% Touriga Nacional, 2% Viognier
Where to Stay: Hotel Deals
Nomada Hotels: Extended Black Friday Sale
25% OFF room rates through April 30, 2026
This incredible offer is valid at both River Lodge and Farmhouse locations. Sale ends December 2, 2025. Blackout dates apply. New, direct bookings only.
River Lodge Booking: Book River Lodge
Farmhouse Booking: Book Farmhouse
Allegretto Inn: Celestial Cyber Monday
Stay 2 Nights, Enjoy 50% off the 2nd Night
Extend your wine country getaway and save big at this luxurious Tuscan-inspired inn.
Planning Your Wine Country Visit
Remember that while most tasting rooms will be closed on Thanksgiving Day, you’ll find plenty of opportunities to explore Paso’s wine scene before, during, and after Black Friday weekend.
Tips for Making the Most of These Deals
- Join wine clubs before Black Friday – many wineries offer additional discounts to members
- Compare bundle prices to ensure you’re getting the best value
- Check shipping policies – some offers include free or discounted shipping
- Consider local delivery options when available
- Watch inventory levels on limited offers – many of these deals feature small production wines that sell out quickly
- Make reservations for tasting room visits during the busy holiday weekend
- Plan your route with our comprehensive Paso Robles Wine Tasting Map
Navigate Wine Country Like a Local
Make the most of your Paso Robles wine experience with our definitive wine tasting map – the most comprehensive guide available for navigating Paso Robles wine country. Explore all of Paso Robles’ wine regions with our expertly curated map featuring over 200 tasting rooms, with our recommendations highlighted in bold.